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August 3, 2005
Solo Mobile - Is it Bell or Isn't it Bell?
I love the explanation behind why Solo mobile handsets can't be used on regular Bell plans and vice versa. The analogy used is that Solo Mobile is a separate company like Telus, or Rogers and that their handsets can't be activated on the Bell network. Solo mobile is different, Bell World stores don't sell Telus or Rogers, or even Virgin Mobile...but they do sell Solo Mobile.
Now let's try explaining the above to a customer: Sale Rep: Hi Mr. Customer I realize that you are in a Bell store, and that you have a Bell mobile phone, but unfortunately you can't activate it with Solo Mobile. Mr. Customer responds: Why not? Sales Rep: Well you see, although you are purchasing the phone from Bell and activating the phone on Bell's network, SOLO Mobile is a different company and as such we aren't able to activate it. Mr. Customer responds: I still don't understand! Sales Rep: Funny, neither do we!
Watch out for www.solomobile.ca which is launching on August 8th, 2005.
Posted by Ralph A. Meiers at August 3, 2005 9:44 AM